Harley-Davidson wangolengeza mapulani ake atsopano azaka zisanu, The Hardwire.Ngakhale atolankhani ena amtundu wanjinga zamoto amalingalira kuti Harley-Davidson asiya njinga zamoto zamagetsi, sanalakwitsenso.
Kwa aliyense amene adakweradi njinga yamoto yamagetsi ya LiveWire ndikuyankhula ndi mkulu wa Harley-Davidson yemwe ali ndi udindo wokwaniritsa ntchitoyi, zikuwonekeratu kuti HD ikukankhira magalimoto amagetsi pa liwiro lalikulu.
Komabe, izi sizilepheretsa akatswiri kuti asamade nkhawa ndi zovuta kwambiri, chifukwa HD yakhala ikuyang'ana pa kukhazikitsa ndondomeko yochepetsera mtengo wamkati yotchedwa The Rewire m'miyezi ingapo yapitayo.Malinga ndi HD CEO Jochen Zeitz, dongosolo la Rewire lidzapulumutsa kampaniyo $ 115 miliyoni pachaka.
Ndikamaliza dongosolo la Rewire, HD yalengeza mapulani aposachedwa akampani azaka zisanu The Hardwire.
Dongosololi likuyang'ana mbali zingapo zofunika kukulitsa ndalama komanso kuyika ndalama m'tsogolo la kampaniyo, kuphatikiza ndalama zapachaka za US $ 190 miliyoni mpaka US $ 250 miliyoni panjinga zamoto zoyendera mafuta ndi magetsi.
HD ikufuna kuyika ndalama zambiri panjinga zake zamoto zolemetsa ndipo ikhazikitsanso dipatimenti yatsopano pakampani yodzipereka ku njinga zamoto zomwe zikuyenda bwino.
Mu 2018 ndi 2019, Harley-Davidson adapanga mapulani a mitundu yosachepera isanu ya mawilo amagetsi amagetsi awiri, kuchokera panjinga zamagetsi zamsewu zokulirapo ndi njinga zamoto zoyenda mozungulira mpaka ma mopeds amagetsi ndi ma trailer amagetsi.Cholinga panthawiyo chinali kukhazikitsa magalimoto asanu amagetsi osiyanasiyana pofika 2022, ngakhale mliri wa COVID-19 udasokoneza kwambiri mapulani a HD.
Kampaniyo idagawanso gawo la njinga zamagetsi zodziwika bwino kwambiri ngati kampani yatsopano yoyambitsa, seri 1, ikugwira ntchito ndi omwe ali ndi gawo lalikulu HD.
Kukhazikitsa dipatimenti yodziyimira pawokha kudzapereka ufulu wodziyimira pawokha pakukula kwa magalimoto amagetsi, kupangitsa madipatimenti abizinesi kuchita zinthu mwachangu komanso mwachangu ngati zoyambira zaukadaulo, pomwe akuthandizirabe, ukadaulo ndi kuyang'anira bungwe lalikulu kuti likwaniritse ntchito ya Innovative cross pollination. chitukuko chamagetsi cha zinthu zoyaka moto.
Mapulani azaka zisanu a Hardwire akuphatikizanso kupereka chilimbikitso kwa ogwira ntchito oposa 4,500 HD (kuphatikiza ogwira ntchito kufakitale ola limodzi).Tsatanetsatane wa thandizo la equity silinaperekedwe.
Ngakhale mungakhulupirire ankhondo ambiri, Harley-Davidson sanakwirire mutu wake mumchenga.Ngakhale sizili zokongola kwambiri, kampaniyo imatha kuwona zolemba pakhoma.
Mavuto azachuma a HD akupitilirabe kuvutitsa kampaniyo, kuphatikiza chilengezo chaposachedwa cha kuchepa kwa 32% pachaka chandalama mgawo lachinayi la 2020.
Pafupifupi chaka chapitacho, HD adasankha Jochen Zeitz kukhala pulezidenti wamkulu komanso wamkulu wamkulu, ndipo adasankha udindowo miyezi ingapo pambuyo pake.
Katswiri wobadwira ku Germany ndiye wamkulu woyamba yemwe si waku US m'mbiri yazaka 100 yamakampani.Zomwe adachita m'mbuyomu zikuphatikiza kupulumutsa mtundu wa zovala zamasewera za Puma mu 1990s.Jochen wakhala akulimbana ndi zochitika zamalonda zokhazikika komanso zachilengedwe, ndipo wakhala akuthandizira chitukuko cha galimoto yamagetsi ya Harley-Davidson.
Poyang'ana kwambiri kulimba kwa njinga zamoto zolemera kwambiri za HD ndikuyika ndalama pakupanga njinga zamoto zamagetsi, kampaniyo ikuyenera kukhazikitsa maziko olimba posachedwa komanso mtsogolo.
Ndine dalaivala wa EV, kotero nkhani yoti HD imayang'ana panjinga yake yolemera kwambiri sinandithandize mwanjira iliyonse.Koma inenso ndine wodziwa zinthu zenizeni, ndipo ndikudziwa kuti panopa kampaniyi ikugulitsa njinga zamafuta ambiri kuposa njinga zamagetsi.Choncho ngati HDTVs ayenera kuwirikiza kawiri ndalama zawo mokweza, chonyezimira mnyamata zidole zazikulu, ndipo nthawi yomweyo aganyali mu magalimoto magetsi, zilibe kanthu kwa ine.Ndikuvomereza chifukwa ndikuwona ngati njira yabwino yowonetsetsa kuti mavidiyo a HD akhoza kupulumuka kuti amalize kuyamba kwawo ndi LiveWire.
Khulupirirani kapena ayi, Harley-Davidson akadali m'modzi mwa opanga njinga zamoto zapamwamba kwambiri padziko lonse lapansi pantchito zamagalimoto amagetsi.Njinga zamoto zambiri zamagetsi pamsika lero zimachokera ku zoyambira zamagetsi zamagetsi, monga Zero (ngakhale sindikutsimikiza ngati Zero angatchulidwenso kuti akuyambanso?), Zomwe zimapangitsa HD kukhala imodzi mwazinthu zochepa zomwe zimapanga miyambo yomwe imalowamo. masewera One.
HD imati LiveWire yake ndi njinga yamoto yamagetsi yogulitsidwa kwambiri ku United States, ndipo manambala akuwoneka kuti amathandizira.
Phindu la njinga zamoto zamagetsi akadali kuvina kovutirapo, komwe kumafotokoza chifukwa chake opanga ambiri azikhalidwe akuyimilira.Komabe, ngati HD ingapangitse kuti sitimayo ipite bwino ndikupitirizabe kutsogolera m'munda wa EV, ndiye kuti kampaniyo idzakhaladi mtsogoleri pamakampani oyendetsa njinga zamoto zamagetsi.
Micah Toll ndiwokonda magalimoto amagetsi, wokonda mabatire, komanso wolemba buku logulitsidwa kwambiri ku Amazon DIY Lithium Battery, DIY Solar, ndi Ultimate DIY Electric Bike Guide.